The Marketing Bureau

By Geoffrey James
First Published on inc.com

These words really raise your customer's hackles. Over the two years, I've read hundreds of sales messages and heard dozens of sales presentations. Probably 90 percent of them are full of words that are both trite and ineffective.  Here are the worst offenders: Read more >>

By Barry Farber
First Published on inc.com

The key to sales success is belief in yourself and what you have to offer. Here's how to cultivate it. Read more >>

By Michael Olquin "
First Published on inc.com

Why you should build a relationship with third-party influencers to gain traction within the consumer marketplace. Read more >>

By Geoffrey James
First Published on inc.com

First time e-mails to potential customers must be short and make it easy to move to the next step Read more >>