The Marketing Bureau


Specialist Marketing & Communications Resourecs

06

Sep

Economic Growth :: Whose Responsibility?


By Brian H Meredith

From the NZBusiness"Marketing Maestro" Archive
First published May 2011


Bill English recently announced the certainty of austerity measures being reflected in further significant downsizing of the public sector. Phil Goff responded with criticism of the government’s intentions, claiming it to be a result of the government’s failure to stimulate the economy.
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16

Mar

Do As You Would Be Done By


By Brian H Meredith

From the NZBusiness Magazine"Marketing Maestro" Archive
First published September 2000


One of my colleagues was away from her desk earlier this morning and I intercepted an incoming call on her phone.
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20

Jan

In The Game of Business...


...Playing Fair Can Actually Lead to Greater Profits

First Published on Knowledge@Wharton

Tune into "The Apprentice" and you get an all-too-common view of business. Every week, all of the wannabe moguls try to impress Donald Trump by preening, cajoling and conniving. In this world, toughness is the measure of every CEO, and the boss glories in firing people and squeezing every penny out of suppliers.  Read more >>

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27

Oct

Why Is it So Hard to Be Kind?


By Bill Taylor
First Published on
hbr.org

Every so often, you have a small experience in business that teaches big lessons about what really separates winners from losers.  Read more >>

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