
Better Service Sees Customers Spend More!
By Natalie Brandweiner
First Published on mycustomer.com
Smiles at the ready as new research has revealed that friendly service will see customers spend 40% more than those that receive unsatisfactory service. Read more >>
04
Jun
Service Shocker
03
Dec
Improving Customer Engagement

4 Simple Steps
By Michael Fisher
First Published on imediaconnection.com
Brands live and die by their ability to understand and target consumer behaviours. When digital marketing strategies align with consumer online shopping behaviours, it's a major accomplishment for brands eager to capture their share of the digital marketplace. Read more >>
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09
May
How Well Do You Know Your Customers?

First Published on www.marketingprofs.com
You do just what a good marketer is supposed to do: using research, you create targeted campaigns with relevant messages and excellent value. And yet, your customers don't respond. So what did you get wrong? Read more >>
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03
May
The Simplicity Thesis

By Aaron Levie
First Published on www.fastcompany.com
The only companies or products that will succeed now are the ones offering the lowest possible level of complexity for the maximum amount of value. Read more >>
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