The Marketing Bureau


Specialist Marketing & Communications Resourecs

30

May

Twitter Sprints.....



.....To Take Over The Social Advertising Lead

By Christopher Hosford
First Published on btobonline.com


Twitter Inc. has always been a b2b marketing favorite, virtually tied with LinkedIn and Facebook in the earned and owned categories of social participation. Recently, however, the microblogging service has unveiled a number of moves to make the third, paid leg of social activity just as valuable to marketers.  Read more >>

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28

Feb

B2B Marketing



Facebook versus LinkedIn

by James Trumbly
First Published on imediaconnection


LinkedIn is the go-to website for most B2B marketers when it comes to networking and expanding their client base. But is it really the best place to get the job done? According to some studies, Facebook offers just as much if not more opportunity to reach your professional audience. Let’s take a look at how the two sites stack up side by side. Read more >>

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17

May

Corporate Blogging



We've Got Good News & Bad News

By Becky Carroll
First Published on The CMO Site  


Corporate blogging is on the decline, being replaced by tools such as Facebook and LinkedIn, according to a recent study. That's bad news, but it's not all bad. Read more >>

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