By Geoffrey James
First Published on inc.com
These words really raise your customer's hackles. Over the two years, I've read hundreds of sales messages and heard dozens of sales presentations. Probably 90 percent of them are full of words that are both trite and ineffective. Here are the worst offenders: Read more >>
25
Jun
8 Words to Avoid When Selling
03
Apr
What Is Sales Promotion?
First Published on www.marketingteacher.com
Over the next few weeks we will be sharing a selection of “What Is?” and “How To” items on a range of topics directly and indirectly related to marketing. These items will be from a variety of different sources and will occasionally bring a different perspective on a given topic which we won’t necessarily agree with but feel it is for you to consider and form your own view. Feedback and comments will always be welcome. Read more >>
Comments
1
Archive
Tags
- "marketing" (1)
- advertising (74)
- b2b (18)
- blogging (3)
- brand (136)
- brand advocates (3)
- brand behaviour (126)
- budget (2)
- business (74)
- business failure (8)
- business planning (24)
- business success (62)
- call centres (2)
- charity (4)
- christmas (2)
- collaboration (4)
- competition (9)
- competitive intelligence (2)
- consultant (1)
- consultants (4)
- consumer empowerment (8)
- consumer trends (43)
- corporate culture (16)
- creativity (5)
- crisis communications (15)
- crisis marketing (11)
- crm (57)
- CSR (3)
- customer centricity (130)
- customer engagement (145)
- customer experience management (132)
- customer service (137)
- data (5)
- Digital Advertising (1)
- digital marketing (7)
- digital media (104)
- direct marketing (9)
- e-commerce (2)
- email (8)
- e-marketing (104)
- entrepreneur (2)
- ethics (29)
- Event Management (1)
- facebook (49)
- featured service line (1)
- finance (2)
- for profit (3)
- fundraising (3)
- future of marketing (13)
- glossary (1)
- Google (12)
- governance (4)
- great business (15)
- growth (2)
- How To... (11)
- humour (34)
- IMC (1)
- inbound marketing (3)
- innovation (30)
- Instagram (1)
- integrity (3)
- lead generation (1)
- Leadership (7)
- LinkedIn (8)
- management (51)
- marcoms (148)
- market orientation (13)
- market research (22)
- market segmentation (1)
- marketing (160)
- marketing audit (10)
- marketing concept (26)
- marketing consultant (4)
- Marketing News (14)
- marketing paradigm (14)
- marketing planning (46)
- Marketing Review (1)
- marketing strategy (67)
- measurement (26)
- media (2)
- media skills (6)
- Meetings (1)
- Meredith's Musings (18)
- metrics (1)
- mini marketing directors (2)
- mobile marketing (23)
- morality (2)
- networking (3)
- New Marketing Paradigm (9)
- not for profit (2)
- online (54)
- people (39)
- personal development (1)
- philosophy (16)
- Pinterest (3)
- planning (1)
- PR (4)
- presentation skills (9)
- pricing (3)
- print media (1)
- privacy (1)
- product (11)
- proposition (7)
- Purpose (1)
- quotations (85)
- Reading (1)
- recruitment (3)
- relationship marketing (15)
- Richard Branson (1)
- roi (8)
- sales (70)
- Sales Promotion (2)
- Sales Training (1)
- Self Management (1)
- seo (5)
- service (6)
- service sector (2)
- Small Business (13)
- smes (11)
- SMS Marketing (1)
- social marketing (92)
- social media (94)
- social networking (78)
- sponsorship (11)
- start-ups (1)
- Strategy (46)
- Stuff We Like (1)
- Targetting (2)
- Technology (1)
- thinking (13)
- tmb services (13)
- TME (Total Marketing Effect) (7)
- trade shows (1)
- training (6)
- trends (28)
- twitter (27)
- unplanned messages (10)
- utilitarian marketing (1)
- Vocabulary (1)
- Word of Mouth (1)
Our Work
-
Grant Thornton Marketing Audit
-
Oracle Sales Strategy
-
AgResearch Marketing Strategy
-
Qualmark Hospitality Performance Assessment & Rating
Comments